This document presents a review of the application areas and market penetration of several bio-based market segments, along with an assessment of possible barriers for the uptake and growth, as well as future trends for each specific sector.
A EU-wide online survey was carried out with the aim of collecting data about the public perception of bio-based products in order to assist BIOWAYS partners in fine-tuning the project’s communication strategy and to help with the development and improvement of recommendations and best practices with relevant information.
The report outlines recommendations and best practices for future dissemination and communication initiatives at both European (e.g. projects within H2020) or national/regional level aiming to promote bio-based products and support bioeconomy in general. Moreover, the report highlights the actions needed for the better implementation of the BBI-JU programme in terms of increasing consumers’ awareness and trust of bio-based products and industries which will lead to enhanced public acceptance of the socio-economic and environmental benefits of bio-based products
This Bio Art Gallery panels have been designed to make the bioeconomy and its applications known to the general public in everyday life. The panels have been designed in collaboration with the BIOVOICES and Biobridges projects and have been produced in different forms and for different supports.
Bio-based products are already part of our everyday lives. Join Peter and Sarah in this video show some fascinating facts about the bioeconomy as well as about what BIOWAYS is doing to raise awareness about the benefits of using bio-based products.
This version of the Bio…What? game is a location-based augmented reality game about the bioeconomy that brings to the mobile screen the raw materials it is possible to use to create products for everyday life. The game has been developed for children with the aim of raising awareness of the bioeconomy amongst the younger generation by stimulating their curiosity and delivering information and content about bio-based products.
The game has been used at the Bioeconomy Village, an exciting area for the general public designed to showcase the bioeconomy and organized by the BIOWAYS consortium. The area gave researchers and industry a platform to demonstrate and promote bio-based products and was part of the Maker Faire exhibition that took place in Rome from the 1st to the 3rd of December 2017. Visitors to this area who played the game were asked to find raw materials that were hidden in the Bioeconomy Village, being careful not to drop them, and then throw them into a relevant container to discover more about the world of the bioeconomy.